Search has changed: your customers now ask AI
More and more people now ask ChatGPT, Gemini or Google’s AI Overviews “Which is a reliable … company in Istanbul?” instead of typing keywords into Google. Brands that don’t appear in those answers stay invisible — no matter how strong they are in classic search.
The difference between SEO and GEO
SEO aims to rank you at the top of Google search results. GEO (Generative Engine Optimization) aims to get your brand cited and recommended inside the answers generated by AI tools. The two reinforce each other, and we manage them under a single strategy.
Scope of work
- Technical SEO: Site speed, indexing, structured data (schema), mobile friendliness.
- Local SEO: Google Business Profile, map visibility, local keywords.
- Content strategy: Clear, citable answers to the questions your customers actually ask.
- GEO visibility tracking: We measure how often and how your brand appears in ChatGPT, Gemini and Perplexity answers.
- Authority: Brand mentions in industry publications, directories and trusted sources.
When will I see results?
Technical fixes usually show impact within a few weeks. For lasting results on competitive keywords and in GEO visibility, we recommend 3–6 months of consistent work. Every month we share what we did and what changed in a transparent report.